Download my CV

and Cover Letter here

Saríah Romero

Product Design & Digital Marketing Portfolio

This site was designed saving time with AI-generated content ideas

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Product Design & Digital Marketing Portfolio

My design journey from printed through digital and web design, to an online master's degree in UX/UI

+9 years of experience blending Design with Strategy

Book a call with me

Download my CV

and Cover Letter here

You can also reach out at Romerosmi@gmail.com

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Design projects for marketing teams

As a designer and design team leader, I collaborate closely with development and marketing teams to align feasible projects with the business goals. This allowed us to deliver optimal results for our customers and stakeholders

Automated campaign strategy

Gamification marketing project

for a Loyalty Program activation

See project

Email marketing

Personalize data | Triggers | Lifecycle | Onboarding

Landings

Planned milestones

Social media and banners ads

A-B Testing | Segmentation | Banners display

05. Website banners

and others

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Skill & Tool sets

Communicating with the team using Slack, organizing priorities in Trello, designing with Photoshop/Illustrator, and implementing with HTML, CSS, and JavaScript. These are some of the tools I am familiar with in the design process:

My diverse professional background guarantees design solutions across various platforms to every project, making me a versatile and dedicated asset to any team.

  • Adobe Creative Suite

Professional Knowledge

Product Design

UI - User Interfase Design

UX - User Experience

UX Research

Design Systems

Content strategy

Agile Methodologies

Front-End

Landing pages

Email marketing

Html5-CSS-Javascript

A-B testing

Banners display

Team managment

CRO - Conversion Opt.

Software & Website tools:

Photoshop

After Effects

Illustrator

Premiere

Figma | Adobe XD

Slack | Teams | Zoom | Meet

Notion | Trello | InVision

InVision

Miro | FigJam

Brackets | Sublime | Codepen

Salesforce

Wordpress | Webflow | Framer

Litmus test

ZeroHeight

Hotjar

Trendwatching

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Recommendations

  • Sariah excels at everything she sets her mind to. We worked together at Bci when I coordinated the digital content team. From her very first day—literally—she took charge of major digital design projects for Brand Position and Growth campaigns. She is creative, excellent at prioritizing tasks, leading projects, and focused on creating designs that connect with the client and maximize ROI. And it never hurts to emphasize her human qualities. It would be fantastic to work together again!

    Fernanda Sales

    Growth Marketer | SEO | Digital Content | Data Driven Marketing

  • I have known Sari for several years; we worked together at Bci, designing and developing digital assets for Marketing. I can attest that she is an excellent professional—well-rounded, organized, and efficient. In summary, she helps large projects find solutions. Additionally, on a personal level, she is an amazing person—welcoming, empathetic, and grounded when making important decisions. It has been a great pleasure working with her, and I am sure it would be the same for anyone else.

    Pato Youlton

    Management and production

    of digital projects

  • Having Sariah as team leader for over a year, I have nothing but praise for her professionalism and hands-on-attitude towards challenges. Is worth mentioning as well her rarely seen capacity to manage demands and expectations of her coworkers with such grace, that "it is what it is" was never the tonic, rather a "we are all in this together". I would love to work again with Sariah in the future, as a coworker or a leader.

    Felipe Herrera

    Graphic Designer